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About Kea

Kea Company is a specialist Analyst Relations advisory firm.
We help technology vendors get seen, understood, and valued by the analysts who shape enterprise buying decisions.

We work with ambitious vendors – from high-growth scale-ups to global leaders – to position them effectively in the analyst and influencer ecosystem. Our team blends deep experience across analyst relations, vendor strategy, and executive leadership to deliver clear, actionable guidance that drives visibility, credibility, and growth.

In today’s complex B2B landscape, where analysts influence a large share of buying decisions, a strong AR strategy is no longer optional – it’s a core part of go-to-market.


What We Believe

  • Analyst Relations is a strategic enablement function, not just a marketing channel.
  • Good AR translates analyst insight into better sales, product, and GTM decisions.
  • Honest, consistent, and well-prepared engagement beats hype – every time.

We’re here to make analyst influence work for your business.


The Team

Our people are the reason clients trust us.

For over a decade, we’ve built a team of deeply experienced professionals, many of whom have worked as:

  • Industry analysts
  • Vendor executives
  • AR and marketing leaders
  • Trusted advisors to boards and leadership teams

With an average of 20+ years in the field, we understand how the analyst world really works – and how to help you succeed in it.

Sneha Kapoor
Managing Partner - APAC & MEA
Derk Erbe
Co-Founder & Managing Partner
Sven Litke
Co-Founder & Managing Partner
Bram Weerts
Co-Founder & Managing Partner

Kea Company: Evolution and Achievements

Since 2010, Kea Company has acquired several leading Analyst Relations consultancies, embodying shared values of curiosity, intelligence, and resourcefulness. Our European, North American, and Asian consultants now proudly serve a global clientele.